The product features to do a sentiment analysis of the airlines travellers based on the historical data of their past travels
Decide on customer specific preferences and thereby attempt to sell relevant products
Salient features :
Applicable in channels for buying ancillary product e.g. Booking (Airline Website /MOBILE/CallCenter/OTA/GDSTA/OA/Corporate),Checking (WEB/MOBILE/KIOSK/CHK COUNTER), In-Flight.
Major decisive areas are in-flight sales, beverages, Car/Hotel, Duty-free purchases, Seat preferences, etc.
Technology: Mcube Product